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New Hilux: New Global Favourite

One of Toyota’s core products sold in over 180 countries, the Hilux isa major driver of Toyota’s global strategy.In the Middle East, of course, the Hilux has led the field for a long time. Observed the spokesperson, “The recently launched Hilux is the first full model change in ten years - stunning in design and amenities, outside and inside. Its performance and safety are greatly upgraded, with a new frame and suspension and other features that are completely new. And it’s tougher than ever!”

Currently, the 15 YM & 16 YM Hilux of 2015 production is available with Free Service for3 years/30,000 kms, depending on the model grade. This is a time-bound offer from 22ndNovember 2015 (Sunday) to21stJanuary 2016 (Thursday). Benefits are applicable for all purchases except those made by Government Organizations & Ministries. Conditions apply. Full details are available at the showroom.

The Hilux, a sought-after vehicle has many admirers. Writes Matt Campbell in CarAdvice, “The 2016 Toyota Hilux could be the most important vehicle the Japanese brand launches this decade.The Toyota Hilux has long had a reputation for being one of the toughest brutes on the market, and with this, the eighth-generation model, the brand says it has made the unbreakable Hilux even more unbreakable.Toyota has spent six years and covered many kilometersin developing the all-new Hilux, and taken a step up.”

What makes the all-new Hilux unique? The Assistant Chief Engineer explains, “Until now, a vehicle’s value was determined by how ‘tough’ it was. However, in developing Hilux, we wanted to fundamentally rethink what ‘tough’ means. We heard from people that the vehicles are the foundation of their lives, an indispensable tool, space for the family, and so on. By getting to know the roads and the people, we learned that a different kind of “tough” was needed. Under rough road conditions, of course vehicle should be tough.In addition to that, sometimes long hour drives with family also require tough which means keeping it comfortable and safe.” Further highlighting what sets the Hilux apart he said, “Seeing is believing brought us more meaning to toughness. High fuel efficiency for long fuel range,good riding comfort for long safe driving,noiseless cabin for easy communication.To realize the development concept, we performed many field tests on various roads, conditions, environments of all over the world.The all new Hilux is all about "Redefining Toughness".”

The eighth generation 2016 Hilux is therefore not only a tough vehicle, but an advanced pick-up with stylish cues hitherto found only on SUVs. The front of the new Hilux gives a sense that the vehicle is wider than it is.

This is achieved by the horizontal bars that make up the grille and sleek headlamps that wrap around the front of the fenders. The new Hilux sports a thick, chunky front steel bumper sculpted like a SUV vehicle, front fog lamps, new design alloy wheels and wheel caps, new design rear lamp with chrome garnish apart from new side stripes, which adorn the vehicle.

The vehicle’s interior continues the concept of “Tough and Emotional”, and reflects the same attention to detail as the exterior with SUV vehicle styling, accents and ornamentations. The key all new features that keep you comfortable are the auto A/C, steering wheel with audio switches and advanced controls, newly introduced multi-information display (MID), 7” display audio with DVD and many more.

Equal importance has been provided to the technical superiority and safety features of the new Hilux. The noteworthy features are 6-speed manual and automatic transmission options, newly developed 4-cylinder turbo diesel engine with 148 HP. The all new Hilux comes equipped with a number of active and passive safety features like anti-lock brake system(ABS ), electronic brake force distribution (EBD) and brake assist, SRS airbags for the driver and front passenger and knee airbags for the driver.

All specifications listed above are standard Toyota equipment. Safety kit (fire extinguisher, warning triangle, tyre pressure gauge & first aid kit) isa dealer installed non-Toyota item provided on applicable Toyota model grades as standard equipment. Vehicle specifications may change without prior notice. Pictures and colours shown may differ from actual specifications of the vehicles. For further details & to ascertain availability of stocks, please visit your nearest Toyota showroom.

In Oman, the nationwide parts and service network of Saud Bahwan Automotive supports Toyota’s outstanding product quality. No wonder then that today, Toyota is one of the most trusted and well-known brands.For the latest Press Releases, Test Drive requests and more, please visit www.toyotaoman.com, www.youtube.com/toyotaoman or www.facebook.com/toyotaoman.

16/12/2015
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